How Much Does It Cost to Make an App Like Instagram Reels?

How Much Does It Cost to Make an App Like Instagram Reels?

How Much Does It Cost to Make an App Like Instagram Reels?

Photo and video sharing app, Instagram has been a popular app in the market, right from its inception. It has been constantly increasing its popularity thanks to the regular release of new exciting features. One such addition is Instagram Reels that lets the users create entertaining videos on the platform. With the ban of Chinese apps including Tik-Tok in India, Instagram Reels has been in high demand among the energetic video-making enthusiasts in India. If you are looking for – “how to make an app like Instagram for free” “how to make a website like Instagram for free” then you are at the right place.

What are Instagram Reels?

  • Reels is an Instagram integrated and owned video creation and sharing platform that has gained immense popularity. This is mainly due to the ban of the Chinese Tik-Tok app in India and some other countries. Instagram reels captured the market immensely and filled the void for people who needed features similar to Tik-Tok. They have ensured that all the features are user-friendly and engaging to be used for a longer time. It has earned a significant portion of users in recent times and shows no signs of slowing down. Instagram Reels has let the video making and sharing users to create entertaining videos and share them on multiple platforms.
  • This engaging app had been developed to record, edit, and share small videos with added filters and effects. It has been acting as a major contributor for increasing the popularity as an influencer on the Instagram platform. It can be made accessible to Instagram communities across the globe by employing the space in Explore. With all these benefits, many business owners are looking to develop an app similar to Instagram Reels. This is a creative and expert task with the involvement of a variety of aspects and set-ups that demands the need for a reliable association.

Important features that must be included while developing an app like Instagram Reels:

App Login: A secured registration and login feature is very crucial for apps like video creation and sharing. A multi-level authentication process in the app is key to have a secured experience for users and especially their data.

Audio selection: This feature of the app lets you select songs from the vast Instagram music library. Users must have the choice to employ their original audio to be allowed to make an Instagram reel.

Align: This lets the users arrange the objects from the earlier video before recording the next one.

Video Upload: It is a key feature that allows the users to upload the video on the app and then edit it and share it on the platform.

Video Capture: This lets the users capture the video using the device camera and microphone. They will have the option to capture the video’s in real-time by choosing from the list of audios or of their own choice.

Video Editing: This app must also offer exciting video editing features that would be beneficial for users. They must enable users to add extra music, text, change the background, add filters, lighting, and many more.

Timer: This feature will allow the user to set the timer with the device camera to record the videos hands-free. There will be a set countdown when the users press the button for the amount of time chosen on the timer. There will also be a speed setting feature on the mobile app that can aid in speeding up or slowing down the portion of the video that is selected.

Effects: This is the highly used feature that is in increasing demand among video creation and sharing app lovers. This app lets the users build the app using Artificial Intelligence and allows the users to add extra filters, effects, and make them stand out in the competition.

Duets: Along with the various effects and filters, the duet is one of the exciting features for app lovers. It was highly popularised in the apps like Tik-Tok where the users were allowed to combine the videos of other users. This feature lets the users collaborate with other peer users to mimic the songs or movie dialogues of their choice.

Like, Comment, and Shares: Another exciting feature of the video-sharing app is its ability to let the users share their videos and others to like and comment on them. This feature is key to enhancing user-engagement in apps across various platforms. A game-changing option in this feature is the option to share the videos across other platforms like Facebook, WhatsApp and the included Instagram share.

Reports and Analytics: This app lets the users have real-time reports and analytics. It is key for many users who want to know the interaction of their specific video with other users of the app.

Push Notifications: An important feature in any kind of app is the usage of Push notifications. This strategy is employed across all types of apps for alerting the users in offering several types of information. In this app, it can be employed to keep the users updated about the engagement of other users to the uploaded video. Push notifications can also be used in promoting any new feature introduced in the app.

How Much Does it Cost to Develop an App like Instagram Reels?

How long does it take to build an app like Instagram?

The video and photo-sharing social networking app, Instagram has seen a steep acceptance across the globe due to its creative features like Reels. While the inspiration seemed to be from Tik Tok, the Instagram reels have taken the world by storm as people of all age groups are immersed in making various types of innovative Reels. Due to this, a huge group of business owners is looking to build an app like Instagram reels with customized user experiences. If you are in the same line, then you must understand the target audience’s interests to engage them with a comprehensive plan as per your budget figures.

The addition of complex features is directly proportional to the cost of app development.

You need to be smart enough to keep the app simple to use by adding only innovative and relevant features, especially in the first version. You can always add more features after gaining feedback from the audience. The overall cost of app development like Instagram also differs depending on the expertise and location. The price is Approx 15-20k USD for Android and iOS in India under the guidance of an expert mobile app development company. While hiring a professional app development company may cost higher to begin the process than hiring a freelance developer, it will be complete value for money. You will have the advantage of getting the best product along with comprehensive product maintenance and on-time delivery.

The duration and cost to develop an app like Instagram Reels highly depend on the selection of the mobile app development company. Their level of expertise, creativity, transparency, and technical skill will play a key part in deciding the success of such apps in the long run. 


If you are looking to develop a profitable app with a blend of your core ideas and advanced technical aspects, then associate with mobile app development companies In Bangalore and game development company like Brillmindz. The company has extensive experience in developing features that are crucial for such video-creation apps. We will ensure that the app will be customer-centric and keep the users engaged even in the competitive market.

    Ratan singh

    Digital Marketing Analyst at BrillMindz Technologies

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